Over a 45-year career, Reto built production companies across three continents and collaborated with major studios including Universal, Disney, Warner Bros., Sony, and Netflix. He has directed campaigns for global brands such as Nike and McDonald's, and expanded into real estate and finance, building lasting financial independence alongside his creative work.

He is the founder and CEO of Manifesto Films and has coached creative professionals for over a decade on career growth, deal-making, and financial strategy.